Kia sales on the rise

The South Korean automaker, Kia, has announced a rise in sales for the European market.

Kia has managed to sell a total of 110.337 cars until now in 2013 on the European markets, which represents an increase of 4.1% in comparison to the similar period of 2012.

In the month of April 2013, Kia has managed to sell a total of 29.490 units, which is an increase of 7.2% in comparison to the similar period of 2012. Thanks to these great results, the South Korean automaker has managed to slow down the falling figures when it comes to sales of new cars on the European markets and the EFTA (European Free Treaty Association) states. The overall status in terms of car sales for these markets was a decrease of 7.1% in comparison to last year.

The best sold model in 2013 for the South Korean automaker is the Kia Cee’d. The popular hatchback managed to sell in a total of 31.942 units until now on the European markets, excluding the EFTA states.

The Kia Sportage also managed to achieve good commercial figures, as in the first four months of the year it was sold in 31.772 units in Europe.

Thus, the Korean automaker continues its tendency to obtain great results in terms of sales on the European continent despite the overall tendency of the market to plummet. The sales of Kia are growing on markets which are continuously declining, like Germany, Italy or France while good performances are obtained on markets which are not that bad overall in terms of sales, like Great Britain, Belgium or Norway.

Thanks to these good results, Kia has a market share of 2.7% in Europe. The large number of sales was obtained thanks to more recent versions of the models Kia Cee’d and Kia Pro_Cee’d but also thanks to the overall positive brand awareness the South Korean automaker is enjoying, thus obtaining large number of sales for models like the Kia Picanto, Kia Rio or Kia Sportage.

Maybe the most important edge the South Korean automaker has is the 150.000 kilometers or 7 years warranty for all the models in its range.